Religious Theme Park, Tourism and Nationality, Jabal Rahmah: Activities and Markets
Keywords:
Activities and markets, Jabal Rahmah, Religious theme park, Tourism and nationalityAbstract
This study aims to: 1) find out how tourism activities in Jabal Rahmah religious and national education tourism parks work, and 2) find out the visitor base of Jabal Rahmah religious and national education tourism parks. This study used qualitative research using observation, interviews and document review as data collection techniques. To reveal the meaning of behavior, the research informants have interviewed park managers, park staff, Jango village heads, visitors, and community leaders. Data analysis techniques are used for data collection, reduction, exposure, and conclusions. The research results are: 1) Jabal Rakmah religious and national education tourism park tourism activities offered are religious and nationality-based education and training activities by promoting tourism directly to institutions and the community and indirectly through social media. 2) The visitor base of Jabal Rakmah Religious and National Education Tourism Park comes from various levels of society with various levels ranging from kindergarten, elementary, junior high, and high school students and students as well as the community of prospective Hajj and Umrah pilgrims who perform manasik and the general public. The management must develop other tourism activities that can attract more visitors and maximize tourism promotion through digital sources (social media), collaborate and meet directly with the community by involving villages, Jango villagers and local governments.
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